Jonathan Marcowicz is the first real explorer I’ve ever met.
We sit in a café, sip coffee, and reminisce of travel. He speaks of his past like he’s still there: a heuriger inVenice, a Chopin concert in France, serendipitous nights of intrigue in Versailles. His voice has heart; his eyes tell me all I need to know. And, really, I do know.
I tell him about an Ireland trip that changed my life. About Dingle, where the locals pointed me down a windy dirt road, past roaming sheep and old ruins, a path that led me to a drop-dead gorgeous cliff edging the endless Atlantic Ocean.
“That’s it!” he says. “Exactly.”
To Marcowicz, locals are the secret ingredients for intrepid adventure—a belief he cemented after a New Orleans New Year’s road trip.The more natives he spoke with, the more unique and engaging his expe- rience became. That’s how CityWhisk—a mobile app he cofounded with Marissa McDowell and Stacey Lampell—was born. The app offers travel itineraries from a local perspective and recently won first place in the Existing Civic App category at the 2014 AT&T Rochester Civic App Challenge.
